1. BUILD A MOBILE RESPONSIVE SITE
if you want people to find your products when they search, you need to use responsive design.A mobile-friendly site is critical for ranking in search results too. Since Google moved to a mobile-first indexing system, you need to have a mobile-friendly design to rank in search results. So. To follow this ecommerce design best practice, you need to integrate responsive design. Responsive design enables your site to adapt to whatever device a user uses. Your website will adjust to the device’s screen, so your audience gets the best experience.
2. YOUR SITE TO DISPLAY ON THE SEARCH RESULT
A deliberate SEO site design will make your audience find your products and will. The importance of SEO in building your site cannot be overemphasized in order to ranktop most in the search result on any search engine.
Here is how to achieve the above
a. Use keywords in service or product listing
To help your products appear in front of the right leads, you need to integrate relevant keywords into your product pages. You can find the right keywords by conducting keyword research. Use a keyword research tool, like KeywordsFX, to help you find relevant terms.
3. MAKE YOUR SITE LIGHT AS POSSIBLE TO LOAD QUICKLY
To check your site’s load time, use Google PageSpeed Insights. This tool will help you see your site’s current load time, as well as suggestions for improving your page speed. Some common tactics for boosting site load time include:
To achieve the above here is what to consider
1. Reducing redirects
3. Enabling browser caching
4. files Compressing heavy image
4. MAKE YOUR NAVIGATION KEY EASY TO KEEP THE USER GLUED TO YOUR SITE
If you want to know how to build a successful ecommerce store, start by utilizing white space on your site. White space helps you keep your site clean and organized
When you use white space, you help your audience stay focused on what matters most. A cluttered site distracts your audience and makes it difficult for your audience to concentrate on important information.
In this example from GameStop, you can see a lot of space, allowing users to focus on the crucial information on the page, like the products highlighted.
When you have a clean website like GameStop’s, users are more likely to stay on the page and engage. If your site has content on every inch, your audience will likely get overwhelmed and leave.
So, for ecommerce design success, focus on integrating white space to keep your site presentable and engaging.